The most meaningless (and hilarious) job titles on LinkedIn

July 31, 2012 issue Subscribe  |   View online   The most meaningless (and hilarious) job titles on LinkedIn By Josh Dreller When on Earth did it become standard practice for people in our industry to invent absurd titles for themselves? Here are the gurus, ninjas, demi-gods, and overlords of the internet. Heaven help us. Why only adaptive marketers will survive By Rebecca Lieb Companies must flow learnings, functions, processes, creative, and analytics across all three media channels while eliminating redundancies. Here's why this is essential, now. 4 leadership lessons for digital marketers With Doug Weaver In a recent leadership survey, some interesting patterns emerged. Here are the top reasons people leave companies, as well as two ways to get more of what you need from your company's leaders. How to develop a long-lasting gamification strategy By Javier Flaim Gamification has emerged as the silver quill in every marketer's cap, but what happens when the game ends? Here are four tips to extend audience engagement long after "game over." LATEST BLOG POSTS More posts Transmedia: The 2012 approach to sponsoring the Olympics By Katie Kuhn With the 2012 Summer Olympic Games only a short time away, this years Olympic sponsors are fully ramping up for the event. In the four short years since Beijing, the demand for an even more spectacular showing from advertisers has been building,... Why Marketers Want the Facebook "Want" Button By Nicole Gary Rumors that Facebook has been planning the introduction of new buttons to their platform have been popping up on the blogosphere for a while now. With marketers clamoring for "Likes" and new rationale for investment in social media, a clear call-to... Mobile Lead Generation, Still Evolving By Dinesh Boaz Earlier this week, I had the pleasure of speaking on the Mobile Lead Gen panel at LeadsCon. The panel reminded me again of the excitement and potential of our industry, as I spoke to a packed large ballroom at the Hilton along with other panelists... Using Contextual Targeting to Improve Ad Effectiveness By Leslie Van Zee Contextual targeting is a smart form of advertising that recognizes a business' product or service and chooses ads to place beside website content that relates to those products and services. It is not simply about matching the keywords in the text... It's Not Big Data, It's Customer Data By Jeremy Mason The amount of digital ink being spilled around the topic of "big data" is starting to become a big data set on its own. I'm not going to beat the big data drum here, but I do want to address something I've read and heard lately. In our industry, data, no... MOST READ ARTICLES 1. A social media planner's guide to pleasing the boss 2. 5 brands that are Instagram superstars 3. Brands that failed with gamification 4. 3 lousy branded YouTube channels 5. 7 essential rules for tablet design SUMMIT COVERAGE More photos Hwa-Shih Lee, Media Director, Interactive, Palisades Media Group Elisa Chun, Director, Global Product Online Franchise Marketi, Warner Home Video Rose Ferraro, Sr Regional Sales Director, BUZZMEDIA Nicole Butte, Vice President of New Media, Focus Features See who else went...   Join us at these upcoming events Full calendar »   Brand Summit Sept 9-12, 2012 Coronado, CA Summit info Breakthrough Summit Oct 14-17, 2012 Austin, TX Summit info Agency Summit Dec 2-5, 2012 Scottsdale, AZ Summit info   Advertisement     LATEST JOBS More jobs Ad Sales Executive Marketing Digital Product Manager Sr (or Job Family (Technical Product Manager Sr)-53776 Digital Account Manager Web Analyst, eloquii Product and Solution Specialist, B2B Software and Services Post a job   People Connection. Not a member yet?  Meet people, network, reconnect  Join the industry's most popular networking    platform Featured member: Victoria Young Digital Marketing Strategist, Digitaria See full profile, photos and more! Or sign in here   We're always eager to hear what you have to say about our website and how to better serve you. Give us your feedback! The email address for your subscription is rssb3@3xchange.info. To unsubscribe or change your subscription preferences, follow this link. To ensure delivery of future communications, please add iMedia Connection to your address book. If you want to contact iMedia, please do not reply to this message, but instead click here. You can also send us a letter at: 23382 Mill Creek Drive, Suite 130, Laguna Hills, CA 92653. To advertise with iMediaConnection.com contact Navid Davani.