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Tuesday, December 18, 2012
Arielle Zuckerberg Likes Instagram Photo Ripping Photo-Sharing App's New Terms Of Service
Reaction to Instagram's announcement Monday that it reserves the right to incorporate users' photos and likenesses into ads, similar to Facebook's sponsored stories, was swift and furious on Facebook, with many users posting about quitting the photo-sharing application, and even some possible dissent within the Zuckerberg family. TechCrunch reported that an Instagram photo posted by user Clayton Cubitt -- which pictured the relevant part of Instagram's new terms of service, along with... read more>>
Man Behind Lottery Ticket Hoax On Facebook Explains Himself
After Nolan Daniels posted a photo of himself holding a Photoshopped winning lottery ticket, offering to give some of the riches to one person who shared the picture, more than 2 million people on Facebook bought into a hoax. While it was primarily a social experiment, Daniels wrote on The Huffington Post that he's now trying to use this power for good. In late November, Daniels snapped a photo of himself holding... read more>>
IOS 6 Users Can Now Install Facebook Apps Directly Via Mobile App Install Ads
Mobile Facebook users running iOS 6 will now be able to install applications featured in mobile app install ads directly via Facebook, without being redirected to the App Store, and the social network also introduced some new features for developers looking to take advantage of those ad units. Facebook said in a post on its developer blog that users accessing the social network via iOS 6 will see App Store appear in... read more>>
Autoplay Video Ads Reportedly Coming To Facebook's News Feed
In an effort to boost advertising revenue, Facebook will apparently start launching video ads in users' news feeds, regardless if the person has liked the brand or not. According to AdAge, Facebook will launch video ads in early 2013, trying to attract TV advertising dollars. Users should start to see video ads on both the desktop and mobile versions of Facebook by April at the latest. AdAge reports that they would be... read more>>
SocialCode Studies Top 500 Facebook Pages To Determine Best Practices For Engagement
Social marketing solutions provider SocialCode examined engagement with Facebook posts from the social network's top 500 pages from Aug. 1 through Oct. 20 to determine, as Chief Information Officer Addie Conner put it, "How brands can better optimize their page in order to have placement in the news feed." Conner said of brands on Facebook: Brands are just now beginning to realize how content distribution on Facebook is really working. People don't go... read more>>
Facebook, Germany At Odds Over Users' Real Names, Pseudonyms
Facebook and Germany are at odds again, this time over whether the social network's insistence that users provide their real names conflicts with the country's data-protection law that permits the use of pseudonyms. SlashGear reported that the law has not yet been adopted throughout the country, but the Office of the Data Protection Commissioner in the state of Schleswig-Holstein demanded that Facebook change its policy, and other states are expected to follow... read more>>
Exai Website Creator Turns Facebook Pages Into Websites, Mobile Sites
Wouldn't it be great if you could convert your Facebook page into a fully functional website and mobile site? Now you can, using Exai Website Creator, a new Facebook application from Tel Aviv, Israel-based website-creation-tool provider Exai, which launched Tuesday. The free app allows the 60 million or so brands that currently have Facebook pages but no websites or mobile sites to remedy that issue quickly and easily, with the ability to... read more>>
Facebook's Director Of Engineering Talks About Location, Context, Future
Location has increasingly become a key tenant of Facebook, especially as the site grows on mobile. Users love to check in to cool places and take photos, giving Facebook some context as to what a person is doing. Robert Scoble, the startup liaison officer at Rackspace and social media expert, sat down recently with Facebook Director of Engineering Mike Shaver to talk about how important location is to the site, as... read more>>
Report: Facebook Drives Huge Upward Revision In 2012 U.S. Mobile Ad Spending Forecast
Research firm eMarketer boosted its September forecast of 80 percent growth in mobile advertising spending in the U.S. for full-year 2012 all the way up to 180 percent, largely due to initiatives by Facebook, including its incorporation of ads into the mobile news feed. eMarketer said it expects U.S. mobile ad spending to reach $7.19 billion next year and nearly $21 billion by 2016, saying of efforts by the social network and... read more>>
Angry Birds Star Wars Premieres On Facebook
A long, long time ago, from a developer far, far away (Rovio is based in Finland, after all), Angry Birds Star Wars made its way to Facebook. The newest installment in the Angry Birds game series brings features to players, including: Five new levels every week and new weekly tournaments. Three exclusive new power-ups: Blaster Droid (laser destruction), Light Saber Sling (super flinging), and Thermal Detonator (explosives planting), pictured below, in order. The Clone Bird... read more>>
Massachusetts Slaps $5M Fine On Morgan Stanley Over Facebook IPO
Morgan Stanley, which served as one of the lead underwriters for Facebook's much-hyped initial public offering, is coming under scrutiny by the state of Massachusetts. The state fined Morgan Stanley $5 million, claiming that the financial firm helped Facebook leak sensitive information to select companies, creating an unfair playing field for investors. As first reported by Bloomberg on Twitter, Massachusetts Secretary of State William Galvin criticized Morgan Stanley for unfairly releasing privileged... read more>>
Facebook Updates Nearby Tab On Mobile Apps
Facebook beefed up the functionality of the nearby tab on its mobile applications for iOS and Android, potentially enabling its users to discover more local businesses and, conversely, those businesses to be discovered by more Facebook users. The social network said in an announcement on its Facebook Studio page that rather than only seeing nearby places where their friends had checked in, users can now: Search nearby businesses by specific categories. Connect directly to... read more>>
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