| |  | | | | | | 4 Google Analytics updates you should know |  | | By Dan Brooks Recently, several sweeping changes have popped up in Google Analytics, catching marketers by surprise. Here are the crucial changes you should know about. | | 5 simple social habits for busy marketers |  | | By Samantha Stone How does an overworked marketing professional make time for social media in a meaningful way? This article outlines a few habits that all marketers can find the time to adopt. | | TopTen: Oreo puts a face on a Facebook fan |  | | By Doug Schumacher This is a nice way to celebrate one fan out of the millions on their page. While the majority of communities this large will always feel faceless, occasionally featuring or acknowledging someone brings a sense of humanity to the community. Oreo's post... | | For #London2012|The term spectator no longer applies |  | | By Deanna Lawrence Social Media and staying connected will transform "The" Olympic experience to "My" Olympic experience. The Olympic Athletes' Hub offers a hint at how social media will redefine the Olympic experience. The site was created by the International Olympic... | | "All Politics Is Digital" -- Metrics Matter More Than Ever |  | | By Mark Hughes Tip O'Neil once said, "All politics is local." Let me rephrase that for the ought-decade. All politics is digital. And to go one step further, all politics is branding. I don't think I need to make a case for politics being digital, so I won't bore you... | | Stop throwing money at the wrong audience |  | | By Ariel Geifman While everybody buys toothpaste, and so many of us fly, drink sodas, and buy car insurance, I never had to buy project management software or a computer backup system, and I don't get excited by servers with 99.9 percent reliability. I am simply not the right... | | | Advertisement  | We're always eager to hear what you have to say about our website and how to better serve you. Give us your feedback! | | |
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