id33b1: Here's what REALLY matters in internet marketing

joi, 2 februarie 2012

Here's what REALLY matters in internet marketing

Resources
Secret Classroom
 
 
 
 
 

Here's How to Turn Your Website Into a Customer-Magnet

When someone searches online for the product or service that you offer, they type a keyword into the search engine (usually Google) and they view the results. Frequently, they'll click one of the top 3 or 4 sites. Rarely will they ever go past the second page of Google results. Therefore, your content needs to play "double-duty": It not only needs to connect with your customers but it also needs to help you achieve higher placement in search engine results.

There are several ways to do this and I go into greater detail in the ebook. Briefly, you'll want to make sure that your onsite content includes important keywords in the sub-domains, page titles, headers, sub-headings, and file names. Offsite, you'll want to make sure that article point back to your site linked by a keyword.

Search engine optimization (SEO) is big task and requires a few tools to be successful. Here are a few I recommend:

  • Google's Keyword Tool (https://adwords.google.com/select/KeywordToolExternal) helps you to find keywords to use and tell you about the traffic they get.
  • Alexa (http://alexa.com) gives you free metrics and analysis and tell you about trending topics.
  • W3C Markup Validator (http://validator.w3.org) helps you to know the condition of your website's code so you can create a site that search engine "spiders" will love.
  • SEObook (http://seobook.com) gives you good information and a very powerful Firefox-based tool to analyze websites for various SEO factors.

 

The above tools are really useful but can be time consuming to use. I really like some of these tools, which use expert software for a small investment to save a ton of time and money while generating SEO benefits (and ultimately traffic):

   BONUS TIP: Get on top of your SEO effort early and make sure you build keywords into everything you do. Your keyword-rich content will continue to work for you long after you've forgotten it's there.

Good luck! I'll check in next week to see how you're doing.

 

 

Yours in Success


Warren Wooden
PLR Internet Marketing 
 
Training, Tools, Services, and Support.
Teaching you how to make money online through
Internet Marketing, SEO - Search Engine Optimization,
Blogging, Affiliate Marketing, and PLR - Private Label Rights
 
http://www.plrinternetmarketing.com
 
 

PLR Internet Marketing 250 Arbour Meadows Close NW, Calgary, AB T3G5J2, CANADA

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