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- 30 Finance-Themed Ad Designs
- Designing Your Website With Your Traffic in Mind
- Social Media Role in Effective SEO
| Posted: 28 Jun 2012 02:00 PM PDT Money is always a major focus for people, as it tends to drive careers, and money is what we use to buy the things we want. Especially after the 2008 financial meltdown, we know credit cards and money are on everyone’s mind even more than usual. Of course, advertisers have taken note of this trend, and integrated financial concepts into their ads. While many are for financial companies, some, such as Amnesty International, use money in their advertising to represent a negative aspect of society. Here’s 30 finance-themed ad designs to inspire you. Let Money Work For You Money is always a major focus for people, as it tends to drive careers, and money is what we use to buy the things we want. Especially after the 2008 financial meltdown, we know credit cards and money are on everyone’s mind even more than usual. Of course, advertisers have taken note of this trend, and integrated financial concepts into their ads. While many are for financial companies, some, such as Amnesty International, use money in their advertising to represent a negative aspect of society. Here’s 30 finance-themed ad designs to inspire you. Let Money Work For You
U Finance Promo2
Insurance Plan Superfull, It Covers All
Gordo Ano Nuevo
CCFD
AOL Sponsorship Press Ad
Dead Money
Western Union
Russian Money
Online Ad Spending
Virgin Money
Finance Times
Hairdressing Financial Ad Design
“PEUGEOT FINANCE” Print Ad for Peugeot Finance
“Custom Comic Ad” Print Ad for Farmers Insurance
Ireland
Finance Ad Design
Official health insurer of the Indians
Sanlam Glacier
Let money work for you
Toyota Finance Magazine AD
Gazeta Mercantil
“DIE HAPPY” Print Ad for Financial Services
FXPro Ben Franklin
Financial Services Ad
Insurance Plan Superfull, It Covers All Ad
Invesco
Amnesty International: Money
Largus Car Full of Money
CO-OP Financial Services
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| Designing Your Website With Your Traffic in Mind Posted: 28 Jun 2012 02:00 PM PDT When you build a website you are essentially creating a commercial product. While you may not necessarily charge for access to your site, you are nevertheless deigning your site with the general public in mind and it’s the traffic here that will bring you your profits (even if not directly). In short then, when you design a site it’s important to do it in a way that your visitors will appreciate and that will get you the most hits and you should build your entire layout and all your content around this simple fact. Don’t Design For Yourself
However, obvious though this may seem, the unfortunate reality is that many people forget who they are designing for and create a site instead that is very much aimed at… well themselves normally. They start to design a site, but rather than thinking about what their visitors might want, they will instead design it based on what looks good. All fine and well, except that what looks good to you might not necessarily look good to your target audience. Even worse you might find out that not only is your web design not right for the audience, but that perhaps your entire business plan isn’t right either. You might find out unfortunately that there is simply no demand for the kind of website you are building. And that’s a problem. Who Are You Designing For?
So what helps then is to keep in mind at all times, who it is that you are making this site for and what it is that someone who fits their description is likely to want to see. Now a large business with lots of money to pour into a website design will probably do this by doing a lot of market research in order to find out what it is that their audience wants, and specifically who their audience is made up of. Think About Your Visitors
However the problem for you is that you might not have access necessarily to the kinds of resources to do market research, so instead you need to just think about the kind of person you are designing for. And even better to think about someone specific in your life that you think will appreciate your site design. This then in other words means that you will then make your website for that person and you will give it all the little bells and whistles that that person will like. Better yet is to make your site for that person and their friends, or a group of people, but then you can start to really design a site that they and their friends will really enjoy. What Would Joe Like?
This then makes it far easier for you to think about your site in terms of your target audience because now you know the kind of person visiting your page and what they will like. Each time you come to a decision such as ‘black or blue’? You then just ask yourself ‘what would Joe like?’ and you design it thusly. And the best part of all this? Once you release your site you’ll have at least one person who will likely be a fan – and they’ll be in contact with various other like-minded people too. Bren Hammel is a web design expert with a web design Newcastle company EurekaSEM. Bren always thinks about conversions, navigation and usability when he is designing a website.
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| Social Media Role in Effective SEO Posted: 28 Jun 2012 10:54 AM PDT Social media plays a very important role in marketing, and so does SEO. While the advantages of the first may not seem the same as those of highly optimized content, as an Internet marketer, you should know that they complement each other rather well. Here are some ways of implementing social media on your marketing efforts, while improving your SEO results.
1. Linking in, linking out Reaching an audience is often done through SEO. Every blogger, every Internet marketer, every website owner knows how important is that potential visitors and customers are able to land on your page and stay there for a while. Social media also plays a part. Effective SEO would be only part of the solution, if it were not for so many communities like Digg, or Stumbleupon, where you can post your content and ask people to vote you. By linking in with these communities, you empower SEO, as visitors will find it easier to reach you while using keywords through such third party websites. Also, extra links bring more authority to your website, making it easier to score higher in search engines, as well. 2. Optimizing your social media campaigns for keywords People that populate social media websites are used to searching for content, in the same way they search using popular search engines. This means that any content you may add through these social networks, it needs to be well indexed, in terms of SEO. It is not that complicated, either, since you are already familiar with what keywords are hot as you write and add content to your website. As you can see, the two complement each other, boosting your traffic. 3. Targeting your audience An important benefit of using social media for effective SEO is that it is much easier to target your audience, by using the tools put at your disposal. Social media networks link people that have the same sex, the same location, the same interests, the same preferences and so on. While SEO is designed to help you reach the best possible audience, social media can help you narrow down your audience to those that would truly be interested in your products or services. 4. Refining your goals A thing that you need to understand about social media is that it is not a direct marketing tool, in the same way as SEO. People that populate social media networks are not necessarily interested in buying something or visiting a certain website. They are used to browsing through a large variety of options until they find something they really like. The role of community is also very strong; something liked by the majority will land on the front page and will generate more traffic for the lucky winner. Use SEO to identify potentially interested visitors but do not push a product in order to generate sales directly while on social media networks. Raising brand awareness and other benefits can be obtained this way, without having to use direct sales strategies. Author's Bio Kady Babs is a Certified Professional and freelance writer. At present attached with Test 4 Prep.com. This is Best Source for CCVP Certification Preparation Exams. You can try free demos of GIAC Certification Preparation with 100% Risk Free and Money Back Guaranteed. Babs has creative writing skills and helping people to get certified on first try.
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