I Need Discipline

SEO Ethics – What’s Fair For One is Not For Another!

Posted: 03 Feb 2012 07:05 AM PST

Who does not want to see their website ranked as number one in the search engine results? The top spot is ever so glamorous and enviable, even for a modest webmaster. SEO firms are always striving to improve their clients’ sites and employ various methods to do so. Each optimizer is different from another and optimization of a webpage could be done in more than one way. Therefore, the method followed by one optimizer is not exactly the same as another; there will always be a difference,unless one optimizer needs to (or is compelled to) use the framework of another optimizer in his/her work, which is not a common practice in SEO.

So, what is Ethical?

The battle over ethical and unethical SEO shall continue for a long time. But for now, ethical SEO practice is the one that is ‘conventional and has been acknowledged’ by a majority of SEO experts.

Which ‘hat’ to don’t?

Numerous thoughts, viewpoints, methodologies and procedures mean only one thing- Conflict! What one person ‘believes’ to be a fair practice might not be to another. Similarly, in the realm of SEO, you will find optimizers being categorized as ‘black hat’ and ‘white hat’ optimizers. If the optimizer follows the ‘rules’ he/she is said to be a ‘white hat’ optimizer and the one who breaks these rules is a ‘black hat’ optimizer. Recently though, another term- ‘grey hat’ is also audible in the SEO circles. Grey hat optimizers may not ‘break’ the rules, but they do ‘bend’ them to their convenience. Nonetheless, grey hats are very hard to define and some grey hat practices go so unnoticed that even search engines like Google cannot pin point and say ‘that’s wrong’.

The Dilemma

The fact that there are no set rules, makes the categorization of optimizers into either of these ‘hats’ a painful task. Even expert optimizers, who have been revered and ranked as top white hat practitioners think that some SEO personnel are simply pushed to the edge to use ‘unethical’ means,as a last resort.

Only Doing His Job

If an SEO firm is independent, it works on its own terms. Therefore, it can set its own SEO practice manual, which can be accepted by all SEO experts. On the other hand, in house optimizers of a company do not have the right to set rules; they simply follow them. If the company wants its SEO personnel to make their website number one in search engine rankings, but does not provide them with the required resources, the optimizer might have to put on the grey hat if not the black hat. In such scenarios, nobody could blame the optimizer, as he was ‘only doing his job’!

What’s the Right Way?

Although the right path is still an illusion, many SEO experts believe that any optimizer, who uses prescribed tags, does not encourage spamming, uses the right keywords with the right density and incorporates organic linking can be said to be a white hat optimizer. This is only a fraction of the good SEO practice; there are other principled ways, which go beyond the scope of this discussion.

Jeet is part-time guest post writer who likes to write article on SEO & SM as passion. He also runs link building firm named GetLinksPro from Mumbai, Maharashtra.

Smartphones for Mobile Bloggers

Posted: 03 Feb 2012 06:54 AM PST

Mobile bloggers are making a mighty statement in the world of mobile Internet. Bloggers that benefit the most from mobile Internet are those who blog about traveling. Instead of waiting to make it home or to the hotel to blog about their adventures, mobile bloggers can pull out their Smartphone and blog as fast as the adventure happens.

So with all of the increased interest on mobile blogging, the unasked question revolves around which Smartphone is preferred most by mobile bloggers. Just like any desktop or laptop, mobile phones are not created the same. Bloggers can now do quality interviews, top of the line photos; they can even shoot amazing videos for their blogs.

So whether looking to upload better quality videos and photos, or looking to update more often with less hassle, these Smartphones are the phones to purchase.

iPhone 4

The main purpose of bloggers is for them to multitask. A typical desk shot may be: Photoshop is up and running, music is playing in the background through the media player, and then there are multiple web browsers up and running. The makers of Apple have brought mobile bloggers one of the greatest mobile Smartphones to date.

The iPhone 4 allows bloggers to have multiple pages up, without the fear of slow browsers, or low batteries. Mobile bloggers will be able to blog all day long with no worries of dying phones or poor Internet services.

Blackberry Storm

This is the Smartphone for the writing intense bloggers. The landscape keyboard allows the bloggers to tap away at the screen without worries of typos. Another fun feature is the 3.2 megapixel camera built into the phone. A great toy for bloggers who want to upload photos of their conquests without having to buy a separate camera.

Motorola Atrix 4G

This handy Smartphone comes with a dual core processor which allows bloggers to run more than one application at a time, letting the blogger get more done in one sitting.

The Motorola Atrix 4G is capable of allowing mobile bloggers do last minute double checks on their phone before officially posting their latest blog without the fear of losing work.

Samsung Galaxy S II

This is the phone made for traveling bloggers. The display screen from the start gives off better colors, sharper images, and has an overall rich screen resolution. With speeds that are compared to lighting, this Smartphone is always going to deliver 4G speed. Traveling bloggers will enjoy the 1080p HD video and the 8 megapixel camera for uploading the best pictures from their journeys.

These are the phones that will forever change the way mobile bloggers do their jobs. From high quality pictures, to super fast speeds; no blogger will go wrong with one of these Smartphones. There will never be a blog left unposted when these phones are involved in the mix. So if traveling is the name of the blog or if the goal of the blog is to brag about the High School’s theater group, mobile bloggers will always be up to date with the help of these top Smartphones.

The article is transcribed by William Taylor. William is adroit orator, who can influence the whole world with his tech knowledge. Visit his site for mobiele telefoons and sim only.