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Business Coverage on Mashable

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Mashable
Sunday, February 05, 2012
TRENDING STORIES IN BUSINESS & MARKETING
4 Ways to Tweet as a Visual Brand
Olapic's Crowd-Sourced Photo Campaigns Becoming a Sports Trend
Donald Trump, Deion Sanders and Apolo Ohno Star in Century 21's Super Bowl Ad [VIDEO]
ALL STORIES IN BUSINESS & MARKETING

Giants Website Prematurely Reveals Super Bowl Winner [PIC]
Saturday, February 04, 2012 7:22 PMBrian Anthony Hernandez

The New York Giants official website accidentally announced the winner of Super Bowl XLVI more than 24 hours before Sunday's big game even started, by the look of images floating around the web.

The error was immortalized Saturday in this TwitPic screenshot (above), which Jeff Frias posted to Twitter. No signs of the mistake are left on the team's site other than a reported link that leads to the image below:

The Giants have yet to publicly confirm whether this whammy is real or the handy-work of a prankster.

While online blunders have cost people their jobs in the past, this misstep -- if real -- shows that the Giants organization is unsurprisingly ready to financially capitalize on a possible win.

The tweeted image displays championship garb traditionally sold after national sporting contests. Giants quarterback Eli Manning and three other players are cropped into the image along with the Super Bowl's most-coveted prize, the Vince Lombardi Trophy. The image is emblazoned with these words in all caps: "The Giants are Super Bowl champions!"

SEE ALSO: Super Bowl 2012 By the Numbers | How to Watch the Super Bowl Online

The Feb. 5 broadcast of the Giants vs. New England Patriots game kicks off at Indianapolis Lucas Oil Stadium at 6:30 p.m. ET and will be followed by many post-game breakdowns of the games and commercials. One Super Bowl post-game analysis will occur within an NBC-backed Google+ Hangout. Participants will dissect the commercials, which this year cost $3.5 million each.

Did you notice the premature winner's announcement before it was taken down? Sound off below.

BONUS: 10 Athlete Gaffes Aided by Social Media

Online whammies in the sports world are not uncommon. Here are a few recent memorable digital mistakes.



35 New Digital Media Resources You May Have Missed
Saturday, February 04, 2012 4:00 PMMatt Petronzio

Were you too busy this week to read everything on Mashable? Maybe you've been planning your Super Bowl party, or maybe you were figuring out how to buy a piece of Facebook (don't get your hopes up). For whatever reason you missed our digital media resources this week, don't worry -- we've got you covered with our weekly features roundup.

Take a look at what you missed: We have a list of users rocking Pinterest, a rundown of the presidential candidates' stances on tech issues and tips for what to do if your website gets hacked. You'll find YouTube's most-shared ads for January, unique urban farming projects and ways to update your Facebook Timeline without annoying all of your friends. We even have a real-life Facebook wall at our New York headquarters!

Take this weekend to relax, watch some football and use this list to catch up on our best resources in no time.

Editor's Picks

Digital Marketing: 7 Tips for Generating Fresh Ideas

Interested in sparking some creativity? Here are some tips to get your ideas flowing.

The Future of Food: 11 Unique Urban Farming Projects

Cities around the world are becoming hot beds for urban farming. We look at some compelling ideas in Japan, the UK and the U.S., from personal projects to multimillion dollar innovations.

What Are the Presidential Candidates' Stances on Important Tech Issues?

Mashable took a look at the five remaining 2012 presidential candidates for president to find out where they stand on important technology issues.

Mashable's Real-Life Facebook Wall is Here

Mashable's real-life Facebook wall can now be seen in our New York City headquarters.

Facebook IPO: The Complete Guide

Does the complexity of Facebook's IPO filing have you down? Look no further than our comprehensive guide to the big event.

Social Media

21 Must-Follow Pinterest Users

Scoot through our gallery to discover some of the most popular curators on Pinterest, the hottest social circuit on the web today.

10 Hysterical Political Parodies on Twitter

There are countless parody accounts on Twitter, but the most entertaining may be the political parodies of public officials around the world.

Meme Machine: Top 5 Viral Hits of the Week

Here are the top 5 Meme Machine hits, looking at the five most hilarious viral topics spreading across the web this week.

How to See When Someone Unfriends You on Facebook

Would you like to know when someone "unfriends" you on Facebook? We've found a tool to help.

How to Fill Out Facebook Timeline Without Annoying Your Friends

Some users don't want to broadcast every life event they add to their new Timeline. Here are some tips for quietly completing your profile without annoying your social network.

Top Twitter Photos from the 2012 Presidential Campaign

Republican Presidential candidates have documented their journeys to the Florida primary with photos posted on Twitter and Instagram.

20 TV Shows With the Most Social Media Buzz This Week/a>

Which TV shows generated the most buzz on social networks this week?

10 Giant Things Less Valuable Than Facebook

Facebook is now valued at $100 billion. What else in the world is worth that kind of money? We found 10 incredible examples.

10 Pro Tips for Writers Using Social Media

Six well-known writers, who are experts in personal branding, share how to use social media to push yourself forward in the writing industry.

How to Get a Pinterest Invite

Here are some tips for getting a Pinterest invite. We're offering to give away some of our own, too.

How Higher Education Uses Social Media/a>

As social media becomes more integral to students' lives, educational institutions are finally catching on, and catching up. Here's how colleges and universities are leveraging social in the classroom and the recruiting office.

7 Tips for Planning a Wedding on Pinterest

Here are 7 simple but effective tips for planing a wedding on Pinterest, from which boards to create and whom to follow, to leveraging your findings while you shop.

For more social media news and resources, you can follow Mashable's social media channel on Twitter and become a fan on Facebook.

Business & Marketing

How To Avoid Hiring The Wrong Person For Your Startup

Looking to fill a gap in your startup team? Make sure you're not hiring the wrong person with these five quick tips.

5 Privacy Tips for Location-Based Services

LBS-based businesses that want to avoid becoming future legal or media targets need to identify appropriate privacy updates.

6 Ways to Give Your App a Leg Up on the Competition

How can you ensure your app gets time in the spotlight and the attention it deserves? Try these six tips.

4 Sales Tips for Enterprise Software Startups

If your startup sells enterprise software, today's environment can be tough. Try these four tips to learn from and acquire more customers.

YouTube's 20 Most-Shared Ads in January/a>

From last year's Super Bowl to the upcoming big game, here are the 20 most-shared ads from January, 2012.

How to Make Your Company More Social

Take advantage of the opportunity to foster your company's social media skills and community in general. Learn how to get everyone on board.

What to Do When Your Website Gets Hacked

Every organization is now in the business of protecting its own data. If you are targeted by hackers, there are a few steps you can take the mitigate the damage.

Facebook IPO: How Will the Social Network Be Affected?/a>

After the $5 billion Facebook IPO, we want to know how you think the social network will be affected.

Why Context Is King in the Future of Digital Marketing

Digital marketers must pay attention to the context in which they are reaching consumers if they have any hope of keeping up in the digital ad age.

For more business news and resources, you can follow Mashable's business channel on Twitter and become a fan on Facebook.

Tech & Mobile

4 Inspiring Examples of Digital Storytelling

Today's artists are creating interactive, multimedia experiences where the audience can actively reshape the stories themselves.

10 Tips and Tricks for the Facebook iPhone App

Try these 10 handy hints to become fluent on the Facebook iPhone app.

The 10 Most Blatant Design Ripoffs in Social Media

In social media, original web design is hard to come by, but some sites are bigger copycats than others. Here are the 10 worst offenders.

How to Prepare Your Social Game for Massive Growth

Social games, especially those on Facebook, can grow like wildfire. Make sure your data architecture is prepared for the traffic surge.

iPhone 4 Voice Control: Commands, Tips and Tricks

The iPhone's "Voice Control" functionality is a useful tool if you know how to use it correctly. Here are some best practices.

8 Things You Should Know Before Building a Mobile App

Here's (almost) everything you need to know before you get started on your own app - and what I wish I knew before I got into the game.

Tablet History: 14 Devices That Laid the Groundwork for the iPad

For many people, Apple's iPad is a magical device that appeared out of thin air. The iPad, however, is the culmination of decades of advancements in a variety of technologies.

5 iPhone Twitter Apps that Do More Than Just Tweet

Learn how you can expand your Twitter capabilities using these handy iPhone apps.

How Tech Can Prepare You for Extreme Weather

Learn how to use mobile technology and social networking to prepare for and cope with unusual weather events.

For more tech news and resources, you can follow Mashable's tech channel on Twitter and become a fan on Facebook.

Image courtesy of iStockphoto, johnwoodcock.



Top 10 Google Chrome Plugins for Small Businesses
Saturday, February 04, 2012 11:13 AMChristine Erickson

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

The Google Chrome Web Store has made it easy for anyone to stay organized, and the browser has gotten much faster, as we've noticed in the beta version of Chrome 17. But as the web gets bigger and stronger, so many apps and plugins are available that it's hard to know which is the best for you.

If you're running a business and don't want to be bogged down by multiple PC-installed applications, there are a couple of great go-to apps that you should become familiar with to help manage your day-to-day routine. Whether you need financial management or to check your email offline, here are some great options for small businesses using Google Chrome.

Are you using the second-favorite browser? What plugins do you use to manage your business? Let us know in the comments.

More Small Business Resources From OPEN Forum:

- Pinterest for Brands: 5 Hot Tips

- Social Learning Trends to Watch in 2012

- How Klout Found Success By Focusing On Users

</blockquote



 
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