5 Consumer Trends You Can't Afford to Ignore This Holiday Season
Let's be honest, for many retail marketers this holiday season is shaping up to be scarier than living without your iPhone for a week. Last year, 62 percent of consumers said their holiday plans were affected by the economy. And we are certainly still on shaky ground. This is a year fraught with challenges that will affect consumer confidence, such as weak jobs forecasts and the ongoing debt crisis fallout abroad. Despite the gloom and doom, retailers should...
Denise Zaraya | Retail |      
PharmCos Sign Up for New TLDs
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Four ways to improve audience engagement and retain subscribers. Part two in a series.
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In companies, just like with ballplayers, the ability to stand the test of time and build something bigger and lasting is what defines greatness.
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Levis, Absolut and Pepsi are currently using a product that automatically finds relevant content and includes a marketer's written or video content.
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Social giant agrees to biennial privacy audits and explicit user consent for data sharing.
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People in six swing states were more likely to visit Romney's site in July; Obama had strength in five.
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Boozy lemonade brand drives 86,000 mariachi song requests via Facebook, Twitter and Instagram for Cinco de Mayo.
Daniel Mickens | Social Media | Print version | 
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