2 new posts on Technically Easy | |
| Posted: 21 Jun 2012 10:00 AM PDT SEO advice on the internet is generally not helpful in any way whatsoever. Websites such as SEOMoz claim to be experts at boosting sites and providing assistance and advice for others, but most of their advice is of little help, if not worthless altogether. Of course them repeating the phrase, “Black hat SEO is not good” is correct, but if anyone on the internet have not figured that out by now, they are set to fail and should fail. Facts being correct are not helpful if they are not easily applicable. These sites say such things as, “Build good backlinks” but barely if even at all explain how to do so. It is near impossible to get .edu and .gov backlinks that re legitimate, so that option is off the table. In addition it is near impossible to get any relevant link exchanges that are natural and of a quantity high enough to make a difference. Like the saying goes, it takes money to make money, and that applies to the internet too generally. With these common SEO methods being pointless, your best bet is to focus on relevant content and hope it gets crawled or somehow picked up and it becomes a social media hit. Some people aim for writing one article a day, and with 365 pages being added in a year, some of them will have to be found eventually and get some traffic. It is important to go for quality and relevant content though. Many small businesses find it hard to rank for certain things, when they should just be focused on having relevant content. Many of these businesses have bullet point listings or 100 word pages of content on what they do. That not only gives nothing to be crawled, but will barely be relevant in the search engine’s eyes and lead to little or no significant rankings. To be successful the content should at a minimum be around 300 words and be on topic to what the site is about. If you are adding links to the post too, it should be relevant to what is being discussed as well. Take these for example: Indelac Controls is a site about electric actuators. What is that?! I know right. When writing content on such obscure (to the general public) topics, it offers opportunities to rank for these phrases. Obviously that is not a heavily competitive field, so everything should be done when setting up the site to rank for these electric actuators keywords. The electric actuator page should contain at least 300 words on the specific topic of electric actuators. Whether it is going over the specific models in the industry or explaining exactly what the electric actuator is (or both for best relevancy results when appropriate), it should stay on focus and always be relevant. The point of search engines is to bring back relevant results and not provide searchers with pages that have little or nothing to do with what they intended to find. An electric actuator search should yield results to an electric actuator page. Economics Wiki is a site that deals with news stories that impact the economy, economic tutorials, and economics exam questions for students. When writing a page for economics exam questions, the page should be 100% about economics exam questions. Students look for help around exam time and when they google a question or want a study aid, they do not want pages about economic policy, wikipedia pages that talk about larger topics as a whole or the politics of economics. When they Google economics exam questions, they want a page of economics exam questions, and that is what they should receive. Through providing relevant content on what is searched, the chances of being found and ranking for such phrases is higher. These concepts apply for all niches and all topics. The page should be about just what is claims to be about. Your on page SEO including the title tags, H2 tags and META tags should focus on relevancy as well. Nobody likes going to a page that has nothing to do with what it made itself out to be. Relevant content based on search trends is the only legitimate SEO practice. Tools such as Google’s Keyword tool can help show trends for website makers on certain keyphrases and on global and monthly searches. Once a phrase is selected though, do the right thing, and write only relevant content for that phrase. This provides users with what they want, and as all service industries show, when the customer (user) is happy, the company (webmaster) is happy. Offer them what they want (relevancy) to get what you want (impressions, hits…). Image Credit: toolstop. Related Posts
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| Getting Paid For Your Thoughts – Work for Online Survey Companies Posted: 21 Jun 2012 05:00 AM PDT Your thoughts as a consumer are very important and a lot of companies are recognizing this. The best way to get paid for your opinion on the different products is to participate in online surveys. As long as you have a computer and internet connection, you are on your way to becoming very rich. With so much progress in technology, you should not hesitate to take advantage of the millions of opportunities that are emerging online. If you do your research well and become a bit more creative with your talent, you could end up benefiting financially from the whole exercise. So instead of just watching funny videos and sending emails the next time you are online, you need to do more research on how your computer can make you money. It could be from a blog or an online business. Or even a few online surveys from time to time. If you decide you want try market research, then you will need to sign up with a survey company. It makes the whole process a much easier one as they will do all the hard work of looking for the surveys that need to be done. All you will have to worry about is the doing of the survey. As long as you have internet connection, all you will need to do is an online search to get some research companies that you can sign up with. Your email address becomes a requirement in this case. Since it might come with its own set of spam and a lot of incoming mail, you might want to get a new email, just for the surveys. After you sign up, they will be sending an activation email to the email address that you have provided. Ensure you click on the link that has been provided as it will serve to activate your account with them. With that done, you will be ready to start. You will need to provide a few basic details so you can get started. This includes things like your age and gender. Once they have that information, they will then decide what sort of opinion surveys would be most suitable for you. You should check your email regularly as they will be sending requests to your email for you to participate in surveys. Remember that the more online surveys for money you participate in, the more you stand to gain. You should therefore try to get as many done as you can. This means checking in whenever you can and doing the surveys. Image credit: pj_in_oz. Related Posts
Follow Technically Easy on Twitter | Technically Easy on Facebook | Follow Technically Easy on Google+ | Join Paul Salmon on Facebook Getting Paid For Your Thoughts – Work for Online Survey Companies is a post from: Technically Easy |
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